英语翻译Similarly,when asked about the implementation challenges they're facing,companies overwhelmingly emphasize managing internal resistance,defining system specifications,user productivity,and process management—rather than focusing on cust

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英语翻译Similarly,when asked about the implementation challenges they're facing,companies overwhelmingly emphasize managing internal resistance,defining system specifications,user productivity,and process management—rather than focusing on cust
英语翻译
Similarly,when asked about the implementation challenges they're facing,companies overwhelmingly emphasize managing internal resistance,defining system specifications,user productivity,and process management—rather than focusing on customer-centric solutions.Our research shows that delivery and provisioning functionalities rank among the least likely CRM applications to be deployed.Functionalities such as proposal generation,order entry,and product configuration—tools that provide customers ready access to both the products and the intellectual capital of the organization—have taken a backseat to
opportunity management,lead tracking,and sales analysis.
The intense emphasis companies place on incremental performance improvements can lead to other strategic miscalculations as well.When managers are challenged to deliver quick returns,they tend to focus on new revenues and cost reductions at the expense of strategic functionality.In this environment,the priority goes to applications that improve crossselling performance,rather than service delivery itself.In this environment,managers reduce costs by focusing on customer service representative (CSR) productivity or systems maintenance,rather than investing in applications that can dramatically enhance
a customer's experience of value.
In the communications industry,this kind of shortcoming has historically been characterized more as a missed opportunity than as a strategic flaw.In today's competitive environment,however,the inability of leading communications companies to develop high-value relationships with customers—especially in the business-to-business marketplace—is a glaring strategic weakness.
We believe the traditional CRM model cannot meet the needs of tomorrow's communications companies.CRM as it is currently conceived simply cannot deliver the true benefits companies and their customers want.

英语翻译Similarly,when asked about the implementation challenges they're facing,companies overwhelmingly emphasize managing internal resistance,defining system specifications,user productivity,and process management—rather than focusing on cust
同样的,当被问及他们将要面对的挑战的执行,公司非常重视节约内阻,确定系统规范、用户生产力、工艺management-rather比关注顾客的解决方案.我们的研究显示,交货和保障功能的可能性最小客户部署.功能,如提案,订单录入、和产品,为客户提供configuration-tools准备进入产品和智力资本的organization-have后面了
机会管理,引导跟踪,并提供销售分析.
强烈的重点放在增量性能改善公司会导致其他战略的误判.当经理都是一种挑战,提供快速返回,他们倾向于注重新收入和降低成本费用的战略性的功能.在这种环境下,去应用程序优先crossselling性能提高,而不是交付服务.在这种环境下,管理者降低成本专注于客户服务代表(CSR)生产力或系统的维护,而不是投资于应用程序,可以大大提高
客户的经验值.
在通信行业,这种缺点历来是具有更像一个错过的机会比作为一个战略缺陷.在这个竞争激烈的环境,但不能领导通讯公司开发的高附加值的关系在企业marketplace-is customers-especially包括战略的弱点.
我们相信,传统的CRM模型不能满足客户的需要,明天的通信公司.CRM是目前怀孕,不能简单地将真实收益公司及其客户需要.
我姐姐是英语教师我叫他帮忙翻译的

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同样，当询问他们面对的实施挑战，公司压倒多数地强调处理的内阻，定义系统规范、用户生产力和过程management—而不是集中于顾客中心解答。我们的研究表示，交付和物资供应功能在将部署的不大可能的CRM应用之中排列。功能例如提案世代、提供对产品和被采取的组织的智力资本的顾客就绪存取后座的定单记录和产品配置工具
机会管理，跟踪的主角和销售分析。增加表现改善的强烈的重点公司位置可能导致其他战略算错。当经理挑战提供快的回归时，他们倾向于集中于新的收支和成本降低牺牲战略功能。在这个环境里，优先权去改进交叉销售表现的应用，而不是送货服务。在这个环境里，经理通过集中减少费用于客户服务代表(CSR)生产力或系统维护，而不是投资在可能显著提高的应用
一个价值的顾客的经验。
在通信产业，这种缺点历史上被描绘了更多作为一个丢失的机会比作为一个战略缺点。在今天竞争环境里，然而，主导的通信公司的无能发展与客户特殊的高值关系在企业间的市场是个闪耀炫目战略弱点。
我们相信传统CRM模型不可能适应明天通信公司的需要。 CRM，当它当前被设想不可能提供真实的好处公司，并且他们的顾客要。

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同样，当对所面临的挑战，他们正面临着问，绝大多数强调管理公司内部电阻，确定系统规格，用户的工作效率和管理，而不是对顾客为中心的解决方案为重点的过程。我们的研究表明，分娩和供应功能最不可能CRM应用等级部署。如提案的产生，订单输入功能，以及产品配置的工具，为客户提供随时获得的产品都与该组织采取了对智力资本的后座
机会管理，销售机会跟踪，分析和销售。
强烈的重点公司业绩改善的地方增量可能导致其他战略失误以及。当管理者面临的挑战是提供快速回报，他们往往把重点放在新的收入和支出的战略功能，降低成本。在这种环境下，优先去应用，提高crossselling表现，而不是服务本身。在这种环境下，经理减少对客户服务代表为重点的费用（CSR）的生产率或系统维护，而不是在应用程序，可以大大提高投资
客户的体验价值。
在通信行业，这在历史上的一种缺点的特点更多的是比作为一个战略缺陷错过的机会。在当今竞争激烈的环境，但是，在领先的通信公司未能开发的客户，尤其是在企业对企业市场，是一个明显的战略弱点高价值的关系与。
我们相信，传统的CRM模型不能满足未来的通信公司的需要。客户关系管理，因为它目前的设想是根本无法实现真正好处的公司和它们的客户想要的。

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